We’re bridging the gap between analog and digital media to build an exciting community for content creators, their fans and other ecosystem participants like labels, brands, playlist creators and broadcasters. Tokenization and blockchain technology provide incredible value creation opportunies associated with verifiable provenance and possible scarcity of media, memberships and reward points.  That said, it’s got to be simple. We employ an ‘abstract away, opt-in’ approach to building the ecosystem so fans and artists can get started without any knowledge of bitcoin  or blockchain.

BLINK! serves as our faux brand or label looking to raise brand awareness and presence and to grow their customer and revenue opportunities. token.FM enables ‘value driven top of mind awareness’.

Ads are not rad. Fans want value and are willing to pay and pledge loyalty for it. A traditional marketing and promotions plan may involve seeking out a specific high profile artist, launching a social media campaign and pairing that with some (invasive) impression and PPC advertising. Notice something? None of that creates value for the fans. It’s banking off existing value and goodwill and doesn’t forge any direct relations.

token.FM is pioneering the future of media which presents opportunities for lifelong, ‘positive ambiguity’ value and relationship creation. You can launch or sponsor branded albums, partner on exclusive concerts or livestreams, connect with invaluable content creators and establish a ‘value driven’ position in the ecosystem. More than just a ‘campaign’.